511 BANCAL, MEYCAUAYAN, BULACAN (0915) 1910813 | (0943) 6800333 [email protected]
Benilda de Guzman Manlapaz, BSBA MARKETING
Objective_____________________________________________________
To secure a middle-level position in the field of marketing and/or sales where by hard work, dedication and the ability to acquire new skills and manage people will advantage the dynamic company I work for.
Experience_________________________________________________________________________
March 2013 to Present
FINANCIAL PLANNER NICDAO ASSOCIATES (Self-Employed)
Philippine American Life and General Insurance Company 2nd flr. WRCC Bldg., 47 Gil Fernando corner Dragon Sts.
Marikina City.
Helps empower Filipinos to achieve financial security and prosperity. ___________________________________________________________________________________
April 2012 to October 2012 WILLORE PHARMA CORPORATION
DISTRICT MANAGER UNIT 1514 MEDICAL PLAZA BLDG., SAN MIGUEL AVE.,
ORTIGAS, PASIG CITY.
Managed and led field force in implementing agreed strategies and plans to achieve the District’s objectives as well as provided inspirational leadership to motivate and drive field force productivity.
June 2010 to March 2012 WILLORE PHARMA CORPORATION
PROFESSIONAL SALES EXECUTIVE
Responsible for product positioning and marketing to target doctors and potential users. Actively drove sales by managing the sales process well while working in conjunction with cross functional teams, as the key product advocate for Willore Brands. Was able to identify and resolve issues of assigned territories by ensuring complete customer satisfaction throughout the entire sales process. Established and retained strong business relationships with various hospital/medical community. ___________________________________________________________________________________
May 2006 to February 2010 GUESS? USA / CALIFORNIA CLOTHING INC. GUESS? KIDS / BEBE CALIFORNIE INDUSTRIES INC.
STORE SUPERVISOR, SM CITY MARILAO BRGY.IBAYO, MARILAO BULACAN
Duties and Responsibilities: A. Strategic Management

1. Monitored retail development and market trends in the mall where store handled is located as well as other retail areas.
2. Monitored operation of competition (direct and indirect) which impacts to the attainment of sales target of store handled.
3. Developed store operating budget and sales target plans for the store.
4. Identified and resolved factors affecting store performance through constant discussion
with Area Sales Manager.
B. Store Management
1. Directs operation of store handled and ensures that the following key areas are focused on:
– attainment of strategic objectives and monthly sales target set for the store.
-brand image standards are consistently implemented in the store (visual, signage, marketing)
– standard policies and procedures spelled out in the store manual and internal memos are
strictly complied with by all members of the team
2. Monitored inventory management activities on a daily basis
3. Managed manpower in the store by ensuring that the following activities are done:
 oriented new store personnel (including guards) on job duties and responsibilities, company policies and procedures and code of conduct.
 evaluated performance of members of store teams for possible promotion, transfer, dismissal/end of contract
 investigated incident of violations and prepared reports of these incidents to the Area Sales Manager
4. Coordinated with the following departments to ensure smooth operation of store handled:
– Merchandising – Warehouse
– Accounting
– Treasury
– Engineering Dept. – Human Resource – Audit
-MIS
: merchandise re-orders, schedule of delivery, merchandise
: delivery schedule, merchandise/supplies delivery
: sales report, statement of account from malls, incentive issues
: petty cash replenishment, change of fund, credit card transactions. : maintenance and repairs, supplies
: manpower, disciplinary actions, uniform
: inventory taking, audit count report
: POS issues
: payroll issues
– Planning & Budget
5. Performed other duties that maybe assigned to me from time to time.
APRIL 2004-APRIL2006 DXN Authorized service center Bancal, Meyc., Bulacan
STORE MANAGER
 Provided a total customer satisfaction by submitting to head office a complete and accurate service center weekly sales summary and service center registration summary report.
 Informed regular schedule of business opportunity meeting and distributor orientation program
 Facilitated selling and promotion s of herbal products.
 Monitored and controlled inventory
 Maintained and ensured accuracy of financial books.
 Informed members and new members about company policies, code of ethics, rules and regulations.
 Prepared and released employees’ salaries and distributors’ commissions.
 Delivered product to service center stock lists.
MAY 2003 – APRIL 2004 AFP Savings & Loan Association, Inc.

Camp Aguinaldo, Quezon City
ADMINISTRATIVE ASSISTANT
 Responsible for clerical functions to member services staff related to membership functions.
 Assisted on the handling of loans management for delinquent and past due accounts JULY 2002 -OCT. 2002 Knights Grille & Bar
Mother Ignacia, Quezon City
BOOKKEEPER
 Responsible for recording Financial Statement.
 Monitored inventories, payroll & petty cash level.
 Prepared check disbursement for final approval
JUNE 2001-APRIL2002 Olarte & Manlapaz Furniture Pasay City
JUNIOR SUPERVISOR
 Handled branch employees during absence of supervisor.
 Responsible for recording sales transactions and maintenance of accounting records.
 Handled telephone inquiries, payroll & petty cash.
DEC. 1999- APRIL 2000 Kenny Rogers Roasters Caloocan City
SERVICE CREW
 Hosted parties & guest.
 Rotated in different crew positions (cashiering, food assembly, kitchen and delivery)
EDUCATION
JUNE 2000 – MAY 2002
JUNE 1996 – SEPT 1999
JUNE 1992- MARCH 1996 JUNE 1990-MARCH 1992
 
 
PHILIPPINE SCHOOL OF BUSINESS ADMINISTRATION,Q.C. BACHELOR OF SCIENCE IN BUSINESS ADMINISTRATION MAJOR IN MARKETING
COLLEGE FULL SCHOLAR
NEW ERA UNIVERSITY, TANDANG SORA, Q.C. BACHELOR OF SCIENCE IN BUSINESS ECONOMICS
BACHELOR OF SCIENCE IN BUSINESS ADMINSTRATION MAJOR IN MARKETING
ST. MARY’S COLLEGE OF MEYCAUAYAN BULACAN HIGH SCHOOL
ST. MARY’S ACADEMY OF MEYCAUAYAN BULACAN

 INTERMEDIATE
JUNE 1988- MARCH 1990 ST. MARY’S ACADEMY OF MEYCAUAYAN BULACAN
 PRIMARY
AWARDS
Willore Pharma Corporation
 SALES CENTURION AWARD, highest sales performance of 119% against quota in BY 2011,
given March 2, 2012, 4th Annual and Recognition Night, Astoria Plaza, Pasig City.
 SPECIAL BRAND AWARD, for having achieved 204% – the highest in sales performance for
PRINOL in BY 2011, given March 2, 2012, 4th Annual and Recognition Night, Astoria Plaza,
Pasig City.
 BRAND CHAMPION AWARD, for having achieved 347% – the highest sales performance for
DIABETONE in BY 2011, given March 2, 2012, 4th Annual and Recognition Night, Astoria
Plaza, Pasig City.
 CALL ACHIEVERS AWARD, for having successfully achieved the second highest aggregate
call performance of 96.51% in BY 2011, given March 2, 2012, 4th Annual and Recognition Night, Astoria Plaza, Pasig City.
SEMINARS ATTENDED
Willore Pharma Corporation
 District Managers’ Development Course 1, August 1, 2012 Valle Verde Country Club, Inc.,
Pasig City
 Leadership & Supervisory Training, October 14, 2011 Valle Verde Country Club, Inc., Pasig
City. Guess
 Team Building and Leadership Program “Good to Great”, August 22-23, 2006 Island Cove
 Guess 212 Selling Culture Workshop, September 20-21, 2007 Laguna
 Guess Philippine Convention “Think Global Act Local”, August 27-28, 2008 The Manila Hotel
BDO
 Certificate of attendance, Excellence in proper Credit card Acceptance Workshop
SPECIAL SKILLS
 Proficient in English and Filipino
 Skilled in MS Office Applications
 Can Drive Manual and Automatic Vehicle
PERSONAL INFORMATION
NICKNAME: GENDER: BIRTHDAY: CIVIL STATUS: HEIGHT: WEIGHT:
Lhen ; Benie Female
December 8, 1978 Single
5’feet 3” inches 63 Kilos

FATHER’s NAME: Benito Manlapaz
MOTHER’s NAME: Rosalina Manlapaz (Deceased)
References
 Carlos Lu, M.D. IM-Cardio, CGHMC 7114141
 Teofilo Bangayan, M.D. IM-Cardio, CGHMC 7114141
 Rosie Lim, M.D IM-Cardio, CGHMC. 7114141
 Stephen Cu, M.D.
IM, Accuvision Binondo 2420759
 Ellen Tan-Cu, M.D.
IM-Cardio, Accuvision Binondo 2428062
 Michael De Guzman, M.D. General Practitioner / ENT Masangkay
 Ruby Lim, M.D. IM- Nephro
Metropolitan Memorial Hospital
 Catherine Torres, M..D.
IM-Diabetologists
Malabon St. cor Rizal ave., Sta. Cruz Manila