AKINRANTI OLUWASEGUN ABIODUN P.M.B 012, First Baptist Church Aipate Iwo, Osun State. 0803 047 2647 * [email protected] * [email protected] PROFESSIONAL PROFILE • Financial Services Professional with over a decade of multifaceted experience in the banking sector spearheading sales and marketing strategy development and execution. • Possesses demonstrated ability to reliably deliver multiple projects on strict deadlines with strong attention to detail and focus on quality. • Strong skills in organising, managing, and executing on objectives with limited oversight, a strong attention to detail, a high level of professionalism. CORE COMPETENCIES • Strategic sales and marketing planning • Campaign development and management • New business development and growth • Sales pipeline management/expansion • Relationship building and maintenance • Team building and leadership • Customer service excellence • Sales quota definition and achievement • Needs analysis/product/service recommendation • Consultative and solutions sales PROFESSIONAL EXPERIENCE In – Sourcing Limited (Seconded to First Bank of Nigeria), Iwo Branch Marketing Associate 2012 Till Date • Spearhead daily administrative and operational tasks to ensure the marketing department runs smoothly • Leverage comprehensive knowledge and experience to conduct market research to identify new opportunities. • Impact driving force behind the gathering and analysis of customer behaviour data. • Propel innovative strategies to create insightful reports on marketing and sales metrics. • Support the planning and organisation of promotional events. • Liaise effectively with the Design and Content teams to create advertising material (e.g. brochures and newsletters). Integrated Corporate Services Ltd. (Seconded to First Bank of Nigeria), Iwo Branch Product Sales Officer • Created and implemented marketing strategies to achieve sales targets of the bank. • Strategised and executed best practices to meet customers’ needs and requirements. • Achieved success recommending appropriate financial product or service to the customer. • Pioneered transformational campaign strategies for bank products and services. • Initiated, optimised customer retention strategies and built new customers. • Resolved customer needs by understanding customer financial needs and objectives. Integrated Microfinance Bank (MFB) Plc., Ibadan Branch Field Officer • “Got the sale” using various customer sales methods (door-to-door, cold calling, presentations etc) • Forecasted sales, develop “out of the box” sales strategies/models and evaluate their effectiveness 2010 – 2012 2009 – 2010 • Architected and built exceptional processes to evaluate customers skills, needs and built productive long lasting relationships • Accomplished personal and team sales targets. • Researched accounts and generated or followed through sales leads. • Attended meeting, sales events and trainings to keep abreast of the latest developments. EDUCATION Joseph Ayo Babalola University, Ikeji-Arakeji, Osun State 2013 B.Sc. Accountancy