B.M.H.Booso
Number: +94777853392/777853396 Email Address:[email protected]
WhatsApp: +94777853392
Address: No.8/3, Mosque Lane, Wattarappola Road, Mt. Lavinia, Sri Lanka
Sincerity of purpose and staying true to humankind. I have done various sports that involves teamwork. I’m able to converse fluently in four languages and can manage six languages. I would like to share my knowledge and experience that I have learnt with others. I’m always punctual to what I have been tasked to do. I’m also good with communicating with other people and very strong in the leadership qualities.
Skills
MS Office, Excel, PowerPoint & Access
Having used MS office, PowerPoint and excel extensively, I have deep knowledge on how to use formulas and macros. I am able to use this in the professional environment to build reports and conduct data analysis.
Exceptional communication & interpersonal skills
I have good communication skills with four languages (English, Sinhala, Tamil and Malay) and can manage six languages ( Bangla, Malayali, Basha Indonesia, Basha Malaysia and Hindi ). My strong interpersonal skills will help me to work with a diverse group of people in a confident and friendly manner.
Good with coordinating work to a team of individuals
Since doing sports and my work pass experience which needed a lot coordination with a group of individuals, I have gained the ability to lead a group of individuals to accomplish a single objective.
Working Experience
Country Manager at Vision Care Bangladesh Pvt. Ltd. Dhaka, Bangladesh from July 2018 to date
> To develop of Sales and distribution
> To develop Retail showroom sales
> Brand and Product development
> Company registration, Trade license and related all activities
> Imports, Stores and Procurement
> Sales development, Promotion activities, and Purchasing planning
> Delivery’s and collection of outstanding
> Coordinate and Merchandising
> Arranging in store and Market special promotions
>Market research, Competitor Activities
>Budgeting, Coasting, Pricing and Planning
Staff recruitment, Training & Development
Monitoring day to day Sales & Operation activities
Planning Sale & Operations budgets & monitoring
Marketing Manager at Asian Group of Companies, Colombo, Sri Lanka from 2016 to July 2018
> To develop of Sales and distribution
> Brand and Product development
> Sales development, Promotion activities, and Purchasing planning
> Delivery’s and collection of outstanding
> Coordinate and Merchandising
> Arranging in store and Market special promotions
>Market research, Competitor Activities
>Budgeting, Coasting, Planning
Staff recruitment, Training & Development
Monitoring day to day Sales & Operation activities
Planning Sale & Operations budgets & monitoring
National Sales Manager at Al Rabie Saudi Food Company, Riyadh, KSA from April 2014 to 2016
> To develop of Sales and distribution
> Brand and Product development
> Sales development, Promotion activities, and Purchasing planning
> Delivery’s and collection of outstanding
> Co ordinate and Merchandising
> Arranging in store and Market special promotions
>Market research
Staff recruitment, Training & Development
Monitoring day to day Sales & Operation activities
Planning Sale & Operations budgets & monitoring
Products
Beverages and Dairy (FMCG)
General Manager at I & I Group of company (Pvt)Ltd, Ratmalana, Sri Lanka from January 2010 to February 2014
§ Develop strategies for the sales and business development of corporate accounts in specific BU for all products in order to grow the business.
§ Sets short term and long term goals and objectives for sales teams of each area according to market conditions in order to ensure the execution of corporate sales unit growth strategy.
§ Manages the day-to-day operations of Company business unit, providing expertise, encouraging, motivating and ensuring teamwork, aligning work processes in order to achieve high performance standards, meet established targets, objectives and employee engagement in a motivating work environment.
§ Prepare and recommend the office budget and monitor financial expenditures versus the budget so that the organization is aware of anticipated costs, areas of over expenditures are identified and potential areas of cost reduction or performance improvement opportunities are capitalized upon.
§ Lead the office in resourcing and conducting business development activities in order to increase market share of products through continuous business studies and market trends.
§ Aggressively exploring business opportunities with new and existing accounts in order to meet or exceed set sales quota.
§ Identify and specify the products and solutions that will satisfy business customers’ need
§ Identifies and cultivates relationships with large accounts through sales teams in order to maximize revenues from them and investigates the potential for the provision of additional services.
§ Manages the establishment of a database of existing and potential accounts in order to strengthen and build the business
§ Analyze all aspects of logistics to determine the most cost-effective and efficient means of transporting products or supplies.
§ Direct inbound and outbound logistics operations, such as transportation or warehouse activities, safety performance, and logistics quality management.
§ Manage the handling of customers’ queries and responding immediately to the customer problems like Service issue, Billing issues, Technical issues etc… And providing suitable solutions.
§ Generating the list of potential customer prospects, prioritizing and classifying them, organizing sales effort around them and finally converting or tracking them to closure
§ Hiring the new staff as per the requirement and training them to become well versed with the products / Services.
§ Assessing the existing sales staff and strengthening their skill by providing the necessary product/service trainings.
§ Supporting and motivating the sales teams by providing special offers to the Key Customers.
§ Appreciating up on excellent achievement or big deals
§ Nominating the Excellent performers in rewards and others.
§ Supports the team by forecasting the sales and make sure to convert the forecasted / potential customers to sales.
§ Analyze the BU market to generate enough information to identify factors affecting the suppliers, customers, new entrant threats and substitute products.
§ Manage the coordination with the shared services unit to ensure timely provision of all requirements on per the level required.
§ Manage the effective achievement of functional objectives by setting unit and individual objectives, managing performance, developing and motivating staff, provision of formal and informal feedback and appraisal in order to maximize subordinate and unit performance.
§ Ensure that all functional reports of the Business Unit are completed timely and comply with international principles of corporate governance and standards, company policies and standards.
Products
Leather Products, Textiles Fashionable product and Cosmetics
Marketing Manager at Family Food Center Doha Qatar from April 2006 to April 2010
> To develop of Sales and distribution
> Brand and Product development in Qatar
> Sales development, Promotion activities, and Purchasing planning
> Delivery’s and collection of outstanding
> Co ordinate with the principals
>Market research
Staff recruitment, Training & Development
Monitoring day to day Sales & Operation activities
Planning Sale & Operations budgets & monitoring
Products
Dry Products (None Food & Food), Cosmetic, Frozen, Fruit juice and Dairy (FMCG)
Company- One of the leading Distribution & Super Market chain in Doha Qatar. More than 3,500
Staff working here and the turnover 600 Million pa. Some of our products are Market
Leaders and some are no.2 in the Market.
Personnel Achievements – Introduced separate vehicles for Dry, Frozen and Ice Cream, Introduced Customer cards, from that the sales were increased through customer service. When I joined the company Monthly turnover was only Qr.8 Million for Consumer Division and now it is over 15 Million
Group Marketing Water Mart Systems (Pvt) Ltd, Colombo, Sri Lanka – 2000 January to 2006 April
Operations Manager – One year
Ø Recruitment , Training & Development to all staff
Ø Maintaining of vehicle, office and all the office equipment’s
Ø Monitoring Daily ,weekly ,and monthly Production, Purchasing, Collection, Sales and delivery planning and achievement
Ø Monitoring costs, customer service and such other duties as may be devolved on time to time
· Subsequently I was promoted in the same company as
Group Marketing Manager – Five years
Ø Additional to Operational Manager duties
Ø All the Sales & Marketing activities in local & International market
Ø Giving Institute training and development
Ø Brand and Product development
Ø Advertising
Ø Market Research
Products
Drinking Water, Flavored water, water treatment, sewage treatment, Vegetable oil and Fruit Juice
Company – When I joined this company it was in the 06th position in the Market and I have made it to
2nd .And this company base in Sri Lanka and I have opened 02 Branches in
South and Sabaragamuwa.200 staff worked in this company and the turnover was
Rs.120 Mill. Pa.
Personnel Achievements- As a Operation Manager I have reduced the cost up to 45% from entire company. Through Production, Transport, Purchasing, and from the Distribution.
As Group Marketing Manager I have develop the Brand, Sales Merchandising and develop the Market share by giving a maximum profit to the company and introduced flavored water and doubled sterilized water to the market
Operations Manager American Premium Water Systems, Colombo, Sri Lanka – 1996 February to 2000 January
· A Multi National company which manufactured and Marketed Drinking Water
Sales Executive – Two years
Ø To find and do the sales for the new customers and co operate customers
Ø Collection of the payments
Ø Quotations and price negotiation
Ø Co ordination with customer and company
Ø After sales service
Subsequently I was promoted in the same company as
Operations Manager – Two years
Ø Handling enter delivery, production & operation
Ø Responsible for all the Senior Operations, Operation Executive, Route men, Drivers & Production staff
Ø Responsible for maintaining all the company vehicle
Ø Ensuring cost effective methods to perform company production & delivery’s
Ø Prompt collection of all payments
Company- American Base Head office ALPS and they have 28 Branches in different countries. I
worked under 1 American and I was the one of the first five employee who joined the
company and when I was leaving, we were the Market leader in the Drinking water
industry. And more than 180 staff worked in this company and the turnover 100 million pa.
Personnel Achievements- As a Sales Executive I bought first 100 pre paid customers to the company. And I have introduced to the country first time Bottle Drinking water what people are getting free of charge.
As an Operation Manager I introduced the cost reduce delivery systems, Customer monitoring systems, pre paid monthly billing system unnecessary damagers and Expiries from production. Reduced cost from production and introduce customer outstanding collection team
Edna Chocolates
Sales Representative – Four years
Ø Developing sales in territories allocated by the company
Ø Merchandising and collection
Ø Achieving sales targets and company objectives
Edna Chocolates (Pvt) Ltd.- No.1 in the Chocolate and Confectionery industry in Sri Lanka and
Imported & Distributor of SMA baby milk powder and the work force was
around 1,000 and the turnover was 1,000 M pa.
I was one of best 5 Sales Representative in this company.
Personnel Achievements- Developed the territory sales by 100%- and first-time company introduced separate vehicles to do Chocolate, Confectionery’s and SMA milk powder and in the same time became one of the best five salesman from 40 Sales Representative.
Educational qualifications
University of Sri Jayawardenepura (2002)
Completed Bachelor of Business Administration BBA
Zahira College-Colombo 10 (1990)
Completed General Certificate of Education (Ordinary Level) Examination with Two
Distinction Passes (D), Three Credit Passes © and Two Simple Passes (S)
Diploma in Marketing – Holding a Diploma in Marketing conduct by Mr. Upali Mahanama
Diploma in English – Holding a Diploma in Business English from the London Business School
Extra-Curricular Activities
Cricket – Representing the college 1st XI cricket team and Moors Sports Club.
Rugby – Representing the college 1st XV Rugger team and CH & FC Club Rugby
Athletic – Representing the college senior Athletic team
Personal Profile
Name in full : Baba Mohamed Haniffa Booso
Date of Birth :13th June 1971
Age :48 Years
Sex : Male
Ethnicity : Sri Lankan Malay
Marital Status : Married
Religion : Islam
REFRENCES
2. Mr. Nilantha Dias
National Sales Manager
Country Style Foods (Pvt) Ltd.
57, St Anthony’s Road,
Kadawatha, Sri Lanka.
Tel : +94 112 925 027
Mobile: +94 773 674 444
1.Mr.Anura Kumarasinghe
Vice President
American Premium Water Systerm (Pvt) Ltd
Level-6, #281, R. A. De Mel Mawatha
Colombo-3, Sri Lanka
Tp. +94 117 677 100
Mobile: +94 777 278 844
Thanking You,
Yours Faithfully
B.M.H.Booso
+94 777 853392/96, +8801646901919