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Arianne Colene Jalalon Public Relations Associate at Honda Cars Philippines, Inc.

NCR - National Capital Region, Philippines

Work Experience

Public Relations Associate                                                   October 2018-Present

Honda Cars Philippines, Inc.

Honda’s automobile business unit in the Philippines

·         Develops press releases and speeches

·         Monitors media mileage for all activities

·         Practices media relations with media contacts from print, tv, radio, and digital

·         Mounts media-related and brand activations events

·         Handles budget and program-planning for events/activities

 

Advertising Associate                                                          December 2016- October 2018

Honda Cars Philippines, Inc.

Honda’s automobile business unit in the Philippines

Billboard, Digital, and Radio Advertising

·         Creates communication strategy for monthly advertising campaigns

·         Coordinates with suppliers on the timely implementation of monthly advertising campaigns

·         Analyzes effectivity of previous monthly campaign through creation of month end reports

Advertising Collaterals

·         Creates allocation for dealer collaterals such as brochures and flyers

·         Coordinates with suppliers for production of HCPI and dealer collaterals

·         Monitors delivery and arrival of all collaterals to dealerships

Advertising Payables

·         Processes the request for payment for advertising payables

·         Monitors the total amount of advertising payables

 

Assistant Account Executive                                                June-September 2016

FleishmanHillard

Top global communications firm that specializes in public relations, public affairs, marketing, paid media, and transmedia and social content.

·         Developed notecards and press releases

·         Submitted relevant industry reports to clients about its industry and its competitors on a daily basis

·         Assisted with media relations during events and product seedings

·         Liaised with suppliers on creative giveaways for media as part of press materials

·         Conducted research for accounts and to support pitch activities

Intern                                                                                     May-June 2015

FleishmanHillard

Top global communications firm that specializes in public relations, public affairs, marketing, paid media, and transmedia and social content.

·         Assisted with media relations in pre-event planning and on the actual events

·         Drafted press releases and notecards

·         Prepared public relations plan

·         Assisted in events for clients

·         Researched about clients, its industry and competitors

 

Extra-curricular, Volunteer and/or Leadership Experience and Involvement

Writer                                                                                     June 2010-March 2011

The Envoy

The official school publication of St. Mary’s Academy of Caloocan City

·         Wrote published news and feature articles

·         Composed book reviews and poems

 

Producer                                                                                August-December 2015

“Pareho Tayo”

·         In partial fulfillment of the requirements for the Film Theory and Practice course

·         Handled the overall budget for the production

·         Assigned tasks to the production team

·         Supervised the function and coordinated with the managers of different divisions of the production team

·         Evaluated team member performance

 

Executive Producer                                                              September-October 2014

“Two and a Half Girls”

·         In partial fulfillment of the requirements for the Television Production course

·         Handled the overall budget for the production

·         Assigned tasks to the production team

·         Supervised the function and coordinated with the managers of different divisions of the production team

·         Evaluated team member performance

Events Manager                                                                    July-November 2014

·         Facilitated an event which aimed to teach the people of Brgy. Loyola Heights how to properly mount and manage an event

·         Managed the sourcing of sponsors, food, place and audience of the event

 

Actor                                                                                                  October 2013

“The Women”

·         In partial fulfillment of the requirements for the Theater course

·         Portrayed the character of Edith Potter

 

Member                                                                                  June 2012-Present

Communication Society (CommSoc)

·         Attended seminars, talks and trainings in the field of Communication

 

Student Radio Jock                                                               June 2012-Present

Radio Mc (RMC)

The official radio organization of Miriam College

·         Worked as a radio jock twice a week

·         Talked on radio about news, current events, trends, and campus happenings

Education

June 2012-May 2018 Bachelor of Arts in Communication at Miriam College