Education

Sept 2013 - Jun 2015 MBA at Amity University

Marketing & Finance

Sept 2010 - Jun 2013 BSc at Manipal Dubai

Biotechnology

Experience

Jan 2016 - Present Marketing Head at Knowledge Expansion

Develop, manage and deliver a marketing plan for clients, integrating and aligning this plan to the overall Marcom plan.
Develop, manage and deliver the Brand and brand guidelines, including brand messaging, liaising with stakeholders and media partners
Compile a quarterly analysis report on marketing and brand progress, return on investment
Leading project management, liaising with relevant stakeholders, and leading on any branded elements to clients events.
Responsible for leading and executing local brand communications plans within the Middle East region.
Focus on Brand building activities (strategic consultancy, PR activation, influencer programs, etc.), strategic partnerships and sustainability.
Internal Stakeholder management & timely reporting.
Contract Management of creative media partners and suppliers.
Effectively drive knowledge transfer and coach team members

Founding Director, National Treasure Dubai 2016
Responsible for brand strategy, advertising, PR, consumer bonding, direct-to-consumer marketing and project management.

Jan 2015 - Dec 2015 Networking Event Manager at Fleming.

Researching markets to identify opportunities for events;
Liaising with clients to ascertain their precise event requirements;
VIP/Hosted Buyer Program Manager
Producing detailed proposals for events
Identifying and securing speakers or special guests;
Selling sponsorship/stand/exhibition space to potential exhibitors/partners;
Preparing delegate packs and papers;
Liaising with marketing and PR colleagues to promote the event;
Liaising with clients and designers to create a brand for the event and organising the production of tickets, posters, catalogues and sales brochures, plus social media coverage;
Coordinating suppliers, handling client queries and troubleshooting on the day of the event to ensure that all runs smoothly;
Post-event evaluation (including data entry and analysis and producing reports for event stakeholders).

Jun 2014-Dec 2014 Customer Relationship Associate at 3i Infotech

Attract potential customers by answering product and service questions; suggesting information about other products and services.
Open customer accounts by recording account information.
Maintain customer records by updating account information.
Resolve product or service problems by clarifying the customer’s complaint; determining the cause of the problem; selecting and explaining the best solution to solve the problem; expediting correction or adjustment; following up to ensure resolution.
Recommend potential products or services to management by collecting customer information and analyzing customer needs.
Contribute to team effort by accomplishing related results as needed.

Project-
Project Coherence developed to attain strong business relationship among leading organisations of Middle East and Africa with 3i-Infotech