Analyse and define customer needs, potential market segments, potential customers, and the competitive environment to develop a plan for improving revenues. Develop marketing plans and promotions to effectively improve the proposition of the company within the market and amongst customers. Liaison with and develop excellent working relationships with vendors and leverage these to source products at best prices. Ensure compliance with relevant guidelines. Facilitate an organization of continuous process improvement. Foster close, cooperative relationships with peer leaders, sales management, and sales and support personnel. Prospect target customers for new business and maintain an existing territory of business as well as establish and work with partners.